I met Caro and Rosie from Ro Co a few weeks ago at one of their terrarium workshops that they kindly invited me to, and have since become their number one fangirl.
Seconds after I glimpsed their home studio over on Instagram, I wrote a swift email inviting myself over. Being the total sweethearts they are, they not only welcomed me in but they let me roam around their place photographing every cranny and even let me pry deeper by answering some interview questions.
The house, which used to belong to Caro's grandparents, contains oodles of vintage charm, stories and love within its walls, plus the energy of its new residents' growing creative business. The fact that it is located just by Hampstead Heath is the cherry on the cake. Get ready for some (really real) real estate envy feels.
How did Ro Co come to be?
We started Ro Co almost exactly a year ago, beginning by hand-making planters, planting up antique terrariums and designing hanging mobiles for air plants. Once we started doing workshops around London, we realised how fun it was for people to create their own unique miniature 'gardens', and from there we developed our favourite designs into 'You Create' kits.
What's the thing about your work that gets you excited/out of bed in the morning?
I think for us both it's the feeling of doing something that comes naturally. Also the realisation that we could build a business from something that we were already absorbed in, and the enjoyment of finding new ways to share our ideas with others.
We've also had help from a few really inspiring and talented friends, from photographers to graphic designers, whose help has been integral to the brand's aesthetic. Collaboration with others is often what keeps us excited.
How would you describe your aesthetic?
We love combining unexpected elements, both natural and man-made. The balance between the harshness of concrete and a flowering succulent, or the warm glow of copper surrounding a delicate air plant; these things are captivating and often at the market people simply stand and stare, which we absolutely love.
What's been the biggest challenge you've faced so far in getting to this point?
Exhaustion! We have invested everything we had between us into this. We hope when our new website launches at the start of September that people will be able to see how much we care about the products!
Favourite creative resource?
Probably Instagram...is that terrible? We've been so inspired by other people.